Jonny Eve made the iPhone as a former Apple designer. But in the years afterwards, he has left Apple and seems to be occupied with problems: In a recent interview, he said, “There is nothing that I can harass more than the problems caused by smartphones.”
“I think when you are innovating, of course, there will be unintended consequences,” said Eve this month. “You hope the majority of the wonders will be pleasant. Special products I have been very involved with, I think there were unintended consequences that were not far from a pleasant.”
We now have a reference to how to fix this. As you might expect someone to not only have the world’s most famous industrial designer but also obsessive -compulsive products, he’s removing the problem: with a new invention that hopes to sell people.
In particular, that new product is made from a new company. This week, the creator of ChatGpt Openai said that IO is buying a product and engineering company founded by Jonny Ive. This allows them to access the designer. They said they intend to produce a completely new product made for artificial intelligence.
In the case of what the team has worked on, it has been very little revealed, and it seems to be somewhat privacy because the company is worried that it will not be able to enter until late 2026 and may be copied before. But since the cooperation has been officially announced, a report at the Wall Street Journal suggests that the product be small enough to be in a pocket, know what is used and not glasses.
Altman seems to be sure people love it. He suggested that this would be a “third core device” at people’s tables alongside a MacBook Pro and an iPhone, and he said he would be “faster than any company that has sent 100 million new things so far.” (ChatGpt has already broken the record for users of an online service and gained 100 million in two months, though it has been lost by meta topics since then.)
But the IVE is also clear that he is working on the “family of devices” and so even a complete image of that product does not necessarily indicate all that IVE and the new company planned. One of the main IVE innovations expanding the definition of a computer can be: he may start with the first IMAC, but the iPhone and Apple Watch have all served new forms to put devices on our bodies. The new products seem to do the same.
There may be clues to what exists from Jonny Eve before, during and after his presence in Apple. In general, whether the phone or Christmas trees are, his various work has embodied a few clear principles: commitment to minimalism, materials, innovations, and practical beliefs that the design is about what he does.
For example, when he unveiled the iPhone X, in 2017, he said, “Over a decade, we are going to create an iPhone to show all.” “A physical object that disappears into experience.” IVE was often known for its focus on the visual and touch sections – and his focus is left on clothing and books – but many of his most famous designs from IMAC to iPhone X focus on transparency.
The device that can do the same after the iPhone. One of the great promises of artificial intelligence and the devices they use is that the interaction model can be completely changed: less scrolling, more conversation. If this happens, the devices themselves will no longer be defined by a large screen. Instead, they can be integrated into glasses, headphones or other wearable products and mainly invisible. If a device is really just a set of sensors, outputs and connecting to a personal artificial intelligence that knows everything about you, it can be almost anything.
IVE and Altman will not be the first to launch and launch a new hardware that uses the latest developments in artificial intelligence. Last year launched Rabbit R1 and Humane launched its pin. Both were rescued by the referees, who said they were weak and unnecessary design. The market has been much quieter since then.
I know in an interview with Bloomberg following the announcement, Eve said that both are “very poor products” and there was “lack of new methods of thinking in products”.
Other companies were looking to use their existing wearables in artificial intelligence products. For example, marketing for Ban Ban Meta glasses, which includes a microphone, camera, and speaker directly-is increasingly focused on using them for artificial intelligence. Advertising shows how they can be used to look at an animal, painting, or clothing, and for example AI analyzed and understood it
In the old IVE employer, the minimum condition in the short term is that the future iPhone is still the iPhone – just by mergers more artificial intelligence. Introducing what the company calls Apple Intelligence – branding for a set of features that use artificial intelligence – with Rocky delay and other problems, but the company still believes that the technology can be integrated with the iPhone, rather than being used to replace it.
But even Apple’s executives have acknowledged that new technology can disrupt the iPhone. “You may not need an iPhone for 10 years, as” technology change “can bring new opportunities to compete,” said Eddie Coy’s service chief, Eddie Cui.
Even if Apple is committed to the iPhone, it has been overwhelmed by products that use AI in new ways – whether supplements or competition with it, it is still not seen. For example, Apple has worked in new types of robotics, for example, a pressure that is unusual for such a secret company.
Like any attempt to build a future iPhone, those robots have something between curiosity and confusion. But people laughed when I got to the iPhone. I was right at the time, and he might be again.
