Meta, after a remarkable privacy verdict, plans to introduce an advertising option for Facebook and Instagram users in the UK.
The US technology giant said in the coming weeks, British users will receive 18 and older notifications that provide details of how to subscribe.
The service will cost 2.99 pounds if you have access to Apple’s iOS or Android mobile systems for the initial META account, allowing them to use operating systems without advertising.
Meta emphasized that while its social media services are typically customized, shared personal data is not used “to show ads”.
Higher prices for mobile subscriptions are attributed to the costs paid by Apple and Google through the relevant purchase policies.
Users maintain this choice to continue access to Facebook and Instagram for free, including personal ads.
This progress has been welcomed by the Office of Information Commissioner (ICO). It also pursues a legal agreement that meta was committed to stopping the purpose of a British fighter by propaganda based on his personal data, thereby preventing the Supreme Court in London.
Human rights fighter Tania Ocroll had filed a petition against the Facebook personal details.
ICO supported her position and at that time agreed to “processing Ms. O’carroll’s personal data for direct marketing purposes”.
She added that the profile associated with those goals means that Ms Ocrolrol has the absolute right to observe such processing in accordance with the British General Data Protection Regulations (GDPR).
ICO has been involved with Meta since then.
“We are making this change in response to recent regulatory guidance from ICO,” Meta said.
“This gives people a clear choice about using their data for personal advertising, while maintaining the free access and value that the Internet supported by ADS creates for people, jobs and operating systems.”
He added that the cost of subscription without advertising was “at a price that is one of the lowest market.”
“We welcome Meta’s decision to satisfy users to use our personal information to target them with advertising,” a spokesman ICO said.
“This meta drives users to target users with advertising as part of the standard terms and conditions for using its Facebook and Instagram services, which we have determined is not in accordance with the British law,” he said.
“People need to be given a meaningful transparency and selection of how to use their information.
“At the same time, ICO recognizes that online operating systems, like any jobs, need business.”
ICO said Meta’s allegations were “nearly half of EU users”.
The program now controls subscription services to “ensure consumers are selected and are able to satisfy themselves.”
Meta said those who decide to buy a subscription service can still see posts and messages, content and influential creators.
This “constructive approach” praised the ICO, which is said to “separate Britain from the European Union”.
“The EU regulators use us to provide a less personal advertising experience that gains beyond what the law needs, creating a worse experience for users and jobs,” Matt said.
