Stay with our weekly guide to the last trends, fashion, relationships and more of the curve
Stay with our weekly guide to the last trends, fashion, relationships and more of the curve
Stay with our weekly guide to the last trends, fashion, relationships and more of the curve
Starbucks is changing dramatically in its policy for mobile orders.
The popular coffee chain is putting a new restriction on the number of items that customers can order in their mobile app, a confirmed agent IndependentHuman beings now, American customers can only order 12 items in the program instead of 15 cases.
Brian Nicole, CEO of Starbucks, hopes to reduce waiting time in long -range mobile stores.
“We have to give our customers a good experience every time, especially at the peak of the morning, we are re -moving all of our work to ensure that a high -quality, high -quality manual drink is made quickly We provide caution and guide the customer directly to the customer.
“To succeed, we have to deal with employees in our stores, remove bottle necks and simplify things for our barbarians. We need to modify the mobile order and pay to not overshadow the cafe’s experience,” he said. We know how to make these advances, and when we do, we know that customers are most visited.
Tuesday, Nicole with Quick response In the case of mobile ordering, it claims to be out of connection between customers and baristas “.
“We went to the labels and stopped writing the cups,” he said. “We started to explore how you can remove the seconds from the proposition, despite how you maintain the experience, connection and integrity of what is even beyond a cup of great coffee?”
He also noted that Starbucks is working on “returning the spirit of business”, so customers “can feel the brand again.”
Later, in the interview, Nicole, formerly CEO of Chipotle, said he wanted to make changes to mobile ordering, where drinks were made on the basis of “first, first from the beginning”.
“We have to order a mobile order so that you can have a great café experience and a great experience through it,” he said. “How do we want to do this is that we want to provide a four -minute experience in the cafe, and we want to make sure we’re not past 12 to 15 minutes of mobile order … but how are you In fact, you are not just as I just said. “
The limitations of items made in mobile orders are not the only change that Starbucks makes for customers. Last month, the coffee conglomeration updated a policy that banned people from hanging or using toilets in one of its places without shopping.
The new behavior law warns that offenders are asked to leave and say that the store may call the law if necessary. Starbucks said the staff are receiving this policy.
It also causes discrimination or harassment, alcohol abroad, smoking, evaporation, drug use and alternation.
“We want everyone to feel welcome and comfortable in our stores,” said Starbucks spokesman Jackie Anderson, a spokesman for Starbucks. “We can create a better environment for everyone by determining clear expectations for the behavior and use of our spaces.”
However, the chain on Monday after the Super Bowl offers a special deal for customers. As part of the new “Starbucks Monday” advertisement, Starbucks provides all the rewards after the highly anticipated race between Kansas City and Philadelphia Eagles, small, hot or frozen coffee.
